Bullseye Original Barbecue Sauce (4/5)
I’d like to advocate for only the little guys in the BBQ sauce world, as if all the big companies couldn’t make a good BBQ sauce product. But I’d be wrong, and quite a hypocrite, if I didn’t give Bullseye props and a solid 4/5. It just tastes great.
Way back in my high school days I used to have a crush on the Bullseye Burger… and when BK would release it at specified, “limited time offer!” periods in the summer time, I’d eat them like they were going the way of the 8 track. Luckily, I’ve gotten past those dark days and have tempered my fast food intake for the most part, although I will relapse on special occasions - like when I travel for business. Good thing the Rodeo Burger is a permanent member of their value menu. 
Smell: Smoky and sweet. The “natural smoke flavor” ties in well with the molasses scent, followed by hints of onions and garlic.
Taste: Sweet and smoky.
Consistency: Barbecued or grilled it thickens and glues to the meats.
Packaging: The well known bulls head logo makes us think Bullseye invented BBQ Sauce. Although it’s just a solid design from the folks at Kraft (or their branding people).
Ingredients: Tomato Puree, HFCS, Molasses, Vinegar, Salt, Modified Food Starch (less than 2%), Natural Smoke Flavor, Mustard Flour, Dried Onions, Spice, Dried Garlic.
Nutrition Facts: Calories per serving - 60, Total Fat - 0g, Sodium 330mg, Total Carb 13g (12g sugar), Protein - 0, Calcium 2%, Iron 4%
Wikipedia Entry for Bullseye BBQ Sauce
Bonus: Bullseye commercial (from the 1990s).
Ordering Information
Comment by LINDA STANHOPE | January 4th, 2008
I FOUND BULLSEYE CHIPOTLE SAUCE “ONE TIME” WHY CAN I NOT FIND IT AGAIN. I HAVE BEEN TO 5 DIFFERENT GROCERY CHAINS.
P L E A S E TELL ME WHERE I CAN BUY THIS IN HOUSTON TEXAS 77079
Comment by brian | January 4th, 2008
Hmm.
It’s hard to track down these Kraft people.
Kraft, being the owner of the Bullseye BBQ Sauce brand, has a website on the sauce (http://www.kraftfoods.com/bullseyebbq/) but the contact us link is broken. In fact, the Contact Us links are broken on their corporate webpage too. Kraft also has a store/product locator - which is also broken. WTF.
My recommendation? Get some Chipotle Pepper sauce (made and packaged like Tabasco sauce)… and add it to Original Bullseye. Or try Sweet Baby’s Ray’s - their Honey Chipotle sauce is nice (I gave it 4/5). OR if you really want the real deal… order it online. I found it here: http://www.grocerygogo.com/index.php?target=products&product_id=30704
Good luck,
Brian
Comment by Chris Russo | January 31st, 2008
I actually went digging for reviews on BBQ sauce when it occurred to me I’d start putting my own online. Seems like you and others have that covered, however.
Anyway, just out of curiosity I looked up a few sauces to see what your thoughts are, and was surprised to find I wasn’t the only one that felt that Bullseye was just a really good sauce.
I feel kinda criminal buying in huge quantities and slathering it all over my grilled foods… but the stuff is really quite good. Much better than any other “supermarket brand” I’ve had.
Anyway, just wanted to let you know I enjoyed the site and the reviews.
Comment by Bryant Davis | April 12th, 2008
Looking for Sponcers for Primo Grilling Event May 10th 2008
Comment by Susan | June 9th, 2008
I am handicapped and limitted as to how much time I can spend doing meal prep. so I am always on the lookout for acceptable short cuts. Bulls Eye is one of those. I no longer feel the need to fix a sauce from scratch and make a point of keeping plenty on hand. My family thinks I am still making my special bar-b-q sauce from scratch and am not about to tell them otherwise. Enjoy!!!!!!!
Comment by David | June 23rd, 2008
New Recipe Bullseye is terrible! They have removed the high fructose corn syrup (probably due to the high price of corn) and the sauce has lost its thickness and much of its taste. They have ruined the best bbq sauce on the market.